Van Gogh Alive

Van Gogh AlivePreview Event

Wednesday, June 30

The Grand Pavilion, North Adelaide

The internationally acclaimed Van Gogh Alive sensory experience has travelled the world and the Lexus of Adelaide team were extremely proud to work with Lexus Australia to offer our Encore Platinum and Encore members the exclusive opportunity to be one of the first in South Australia to view this extraordinary art exhibition.

Our guests were invited to immerse themselves and electrify their senses in ways they never imagined as they stepped inside Van Gogh’s art and ventured into his mysterious world.

Upon arrival, guests were welcomed into the Interpretive Area where they found a table to take in their surroundings and enjoy delicious food specially curated by a French chef, whilst tasting champagne by Tattinger and wines by K1 by Geoff Hardy.

Following a special welcome from Lexus of Adelaide General Manager, Wade Sander, in Van Gogh’s ‘Bedroom’, Van Gogh Alive Producer, Andrew Kay gave our guests a passionate and exclusive insight into how the incredible exhibition came together and the journey our guests will have the chance to experience during the night.


We were also joined by Yolande Waldock, Lexus Australia Senior Manager of Sales, Aftersales and Dealer Operations, who provided guests with details around Lexus Australia’s partnership with the Experience and how Van Gogh Alive’s focus on immersing visitors into the exhibition aligns perfectly with our commitment to ensuring you always Experience Amazing.

Following the introductions, guests made their way through the incredible ‘Starry Night’ room and into the SENSORY4™ Gallery where they immersed themselves in the powerful experience that awakened their senses and transported them into Van Gogh’s greatest works. From start to finish, guests were surrounded by a vibrant symphony of light, colour, sound and fragrance – an enchanting mix that was truly inspirational.

After the completion of the experience, guests made their way back to the Interpretive Area through the Immersive Sunflower Room.

Upon entering, our guests were surrounded by 10,000 bright sunflowers, which made for a perfect photo opportunity and a special memory from the night.

Guests were then invited to enjoy delectable desserts and a quick night cap as they took the opportunity to reflect on this unforgettable multi-sensory experience with their fellow Lexus owners.

Thank you to everyone who joined us for the opportunity to enjoy Van Gogh’s works in such a unique and memorable way.

Lexus of Adelaide

Experience Amazing

Lexus of Adelaide pride themselves on taking customer experience beyond the showroom floor and throughout the year many of our wonderful Encore clients are invited to Experience Amazing.


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